There are so many terms related to marketing these days, that it can be hard to keep on top of them all, particularly as technology is constantly being upgraded and trends are always changing. In today’s world of Facebook, Twitter, Myspace and LinkedIn – to name...
Content marketing is a term that refers to when companies or individuals advertise and sell their products online, using media and/or publishing content to attract, and of course retain, customers. The aim is to produce digital content that consumers will want to look...
Your website is a virtual office/showroom of your business. It reflects your business online. You need to audit your website and make sure that it is both user and search engine friendly. What is website audit? Website audit involves inspecting and adjusting every...